See The Process.

At the BMW Group, we offer extraordinary products to meet extraordinary needs. In fact, we are committed to doing everything in our power to meet the requirements of our valued clients –including recognising and rewarding them!

Our loyalty programme is simple – in appreciation for your ongoing support, you will earn points (allocated to your account) with every vehicle purchased. These points are redeemable against an expansive range of BMW Loyalty experiences and lifestyle products.

New products, hospitality packages and promotions will be added monthly, so check in regularly for the latest updates!

Effortless efficiency through technology  

The experience of redeeming your rewards should be as effortless and efficient as dealing with our Corporate Sales Team. That is why we’ve turned to technology – the BMW SA Loyalty app allows you to access and redeem your rewards easily, at any time.


Login To Your Account

Search for BMW SA Loyalty in the app store (Apple App or Google Play). Download the app and, once installation is complete, create an account.


Confirmation Email

A confirmation e-mail will be sent to your registered e-mail address. You must verify your account to complete your registration.


Browse Catalogue

Browse the Lifestyle Rewards Catalogue and redeem your points. You’ve earned it!